Now in its 6th year, Women’s Golf Day (WGD) kicked off with an early start yesterday with its first ever event in New Zealand, one of the three new countries to join the WGD Community in 2021.
The famous red & white of WGD was everywhere to be seen on social media continuing the tradition that has brought the event to over 1000 officially registered locations in over 80 countries. With #WomensGolfDay reaching 72.4M unique users, generating 87M impressions across Facebook, Instagram, and Twitter the June 1st numbers simply speak for themselves!
Women’s Golf Day is unique; a one-day sporting and community celebration event, uniting women and girls through golf across the globe for 24 hours straight transcending race, religion, language, geography or economic status. This capped off an exciting week that started with the ringing of the opening bell at the NYSE and WGD Palooza, an online event everyone could attend.
“From the first event in Papakura, New Zealand to the last in Princeville, Hawaii, women and girls have been sharing really special moments because of golf,” explains Elisa Gaudet Founder of Women’s Golf Day. “WGD has increased in popularity year after year by engaging men and women and brands. This year we have really seen the power of partnership and what we can accomplish collectively. I am truly humbled by the individuals, locations, partners and organizations who continue to be committed to Women’s Golf Day and thank them for everything that they bring to the game and our events.”
Japan and Argentina were also new host countries for 2021. Golfers still managed to join in the fun, even in places still restricted by COVID-19, joining people around the world showing their love of the game by posting photos using the hashtag #womensgolfday.
Not a one-size-fits-all sport
2021 has seen another milestone smashed as the total number of participating venues reached 941, exceeding previous records. A staggering number of facilities including PGA TOUR Superstores, Topgolf venues, driving ranges, and traditional golf courses have now hosted Official WGD events. The diverse range of opportunities to learn and play golf offered through WGD undoubtedly contributes to its success.
Elisa explains, “Golf is not a one-size-fits-all sport anymore. Women want options and thanks to our retail and brand partners, as well as the locations who host our official events, we can showcase golf at its very best. Women who have never played golf are beginning to see that in the 21st century it is a sport for everyone. This is a really exciting time in golf’s evolution, and we are proud of the role we continue to play in making golf more accessible.”
Each year WGD experiences impressive growth in participation figures, and location numbers as well as its social media exposure. This, combined with increasing industry support, indicates the gathering momentum for WGD, so if you have thought about joining this global movement do not delay!
Sponsorship opportunities are open for Women’s Golf Day VIP Program and the team is already preparing for the 7th year of this amazing event which will take place on June 7, 2022.