PGA Tour Tees Up ‘More Than Golf’ Millennial Marketing Strategy

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The PGA Tour has changed its pitch in an effort to reach more Millennials. The pro golf tour wants to get this coveted demographic on the fairways, around the greens, and literally “into” the sport. The Tour is transforming its golf tournaments from the staid affairs of yesteryear into annual tent pole events, and not […]

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CEO Keith Blakely of OnCore Golf Technology, Inc. to Be Interviewed on Clear Channel

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– OnCore Golf Technology, Inc., a company that has produced the world’s first and only patented hollow-metal core golf ball, announced today that Chief Executive Officer (CEO) Keith Blakely will be interviewed live by host Michael Yorba on Clear Channel — iHeart Business Talk Radio’s “The Trader’s Network” Show. In this exclusive interview, Mr. Blakely […]

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Golf-Open hosts Royal St George’s to allow women members

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Royal St George’s, one of three male-only clubs on the British Open rota, has voted to allow women members for the first time, British media reported on Wednesday. “The Royal St George’s Golf Club is pleased to announce that, following an extraordinary general meeting held on 14th February 2015 and a subsequent ballot of the […]

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ASGCA Past President Jay Morrish dies

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Jay Morrish, a Past President and Fellow of the American Society of Golf Course Architects, died March 2, 2015. He was 78. ASGCA members and the golf industry will remember Morrish’s design work around the world, as well as his service to ASGCA and the game of golf. Morrish received a degree in landscape and […]

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STB eyes South Korea, sports tourism as new growth nodes

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The Sarawak Tourism Board (STB) is looking to attract new tourist markets from countries such as South Korea as well as expand its horizons in terms of the different kind of tourism available, such as golf tourism. This was reiterated during the group’s media familiarisation trip jointly organised with Omni Tours and Travel Sdn Bhd, […]

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Wie Looks Forward to Making 2016 U.S. Olympic Golf Team

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Michelle Wie and the rest of the LPGA Tour players are in Singapore for this week’s HSBC Women’s Champions. The $1.4 million event gets underway Thursday at Sentosa Golf Club. Competing in the event for the sixth time, the 25-year-old Hawaiian is in one of the first round’s marquee pairings with No. 1-ranked Lydia Ko […]

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How Topgolf Flipped The Traditional Driving Range Model

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According to the Sports and Fitness Industry Association, participation in golf dropped in 2014 for the fifth consecutive year. The year prior, the National Golf Foundation reported that over 400,000 people left the sport altogether. Yet, the decline in popularity hasn’t stopped Topgolf from creating a unique category of entertainment that mixes the energy and excitement of […]

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‘Altered Course’ reality show combines team golf, speed, fitness

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Golf Channel announced Monday a new reality competition series, “Altered Course,” currently in production that combines golf, speed, fitness, teamwork and decision-making as teams navigate re-imagined and extreme golf holes in excess of 700 yards, traversing the natural obstacles and challenging terrain as fast as possible. “Athleticism and fitness have taken on a much greater […]

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Rio Olympics 2016: Activists Protest Olympics Meeting Over Golf Course Concerns

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A small group of protesters disrupted a meeting of the International Olympics Committee Saturday to draw attention to the environmental destruction caused by preparations for the 2016 Olympic Games set for Rio de Janeiro. The Associated Press reported a group of environmental activists protested in the lobby of a hotel at Rio’s Copacabana Beach where the executive […]

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2016: Activists Protest Meeting Over Golf Course Concerns

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A small group of protesters disrupted a meeting of the International Olympics Committee Saturday to draw attention to the environmental destruction caused by preparations for the 2016 Olympic Games set for Rio de Janeiro. The Associated Press reported a group of environmental activists protested in the lobby of a hotel at Olympic Games where the executive board of […]

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